With the Mazda 3 model recently winning the 2020 Middle East Car of the Year (MECOTY) Compact Sedan Car segment, the renowned Japanese vehicle manufacturer celebrates another high point in its mission to “celebrate driving” – and provide the ultimate in driving performance and pleasure.   

This 6^th edition of MECOTY went ahead as the biggest and most coveted awards event for the regional automotive industry. For Mazda, the Compact Sedan Car win was a particularly significant achievement as the Mazda 3 model outperformed a number of the most respected vehicle brands in the category.

The awards integrated a complex yet transparent nomination and scoring methodology which is developed, tested and implemented by the most experienced motoring minds in the industry. The individuals that made up the jury continue to be passionate about providing the most up to date and accurate test drive reviews to empower consumers to make the right choice when it comes to investing in a new vehicle.

The Mazda 3 model performed exceptionally well in the various scoring parameters – which included Design & Quality (Exterior & Interior), Emotional Appeal & Driver Satisfaction, Handling and Drivability, Value for Money (New Purchase & Resale), Safety & Durability, Comfort & Practicality, Performance & Capability, Environment Friendliness, Technological Innovation, and Regional Appeal.

For drivers in Oman, the new-generation Mazda 3 pushes all the right buttons in terms of a classy and compact sedan wherein, as the manufacturer describes it, “craftsmanship meets emotion”.

On the exterior, the all-new Mazda 3 sedan’s sleek, elegant proportions give the impression of a single, dignified brushstroke, which makes the vehicle a joy to drive and show off to the world.

The vehicle’s interior is meticulously crafted by the manufacturer’s Mazda Takumi – the artisans and craftsmen who hone their skills for years, even decades – in pursuit of mastery. With a design process that flows directly down from these legendary craftsmen into the hands of the driver, a formidable bond is created between vehicle, driver, and road surface.

In terms of driving performance, Mazda’s ground-breaking SKYACTIV Technology pushes the vehicle to new road-handling heights. Mazda 3’s SKYACTIV-Vehicle Dynamics with G-Vectoring Control Plus ensure a highly efficient vehicle movement control system that works by subtly adjusting power delivery and shifting vehicle weight upon turn entry and throughout the turn. This allows the driver to achieve a smoother, less fatiguing drive.

The Mazda 3 sedan models are currently available in Oman through Towell Auto Centre’s nine showrooms located across the Sultanate. And any acquisition of the vehicle comes with TAC’s excellent after-sales service, the ongoing availability of genuine parts, along with many other benefits.